In-App Analytics
Make Every Interactions Count
In-app interactions are a powerful way to engage your users — whether it’s exploring features, redeeming offers, or navigating content. But how do you know what’s working and what’s not? That’s where in-app analytics come in.
Go Beyond Sending - Understand What's Working - And Why
In-app interactions are a vital part of the user experience — and in-app messaging is one of the most powerful ways to connect in real time. But sending a message is just the beginning. Our analytics help you track key engagement metrics to understand how users respond, interact, and take action within your app.
Push Sent represents the total number of messages the system attempts to send based on the audience list or segments you’ve selected. It’s the full count of your outreach — how many users you intended to reach with a message.
Messages Delivered shows how many of your sent messages actually reached users’ devices. Not every message gets through — factors like disconnected numbers, app uninstalls, or poor connectivity can block delivery.
Opened details how many users saw your message pop up and tapped to learn more? This is your first signal that your content or timing sparked interest.
Tapped Through the ultimate engagement metric — who took action after opening the message? Whether it’s visiting a page, redeeming an offer, or exploring new features, tap-throughs show you what’s truly resonating.
Spot Patterns. Fine-Tune Strategy. Improve Results.
Know What Works
Try promotions, onboarding tips, feature updates — and see which ones perform best.
Segmentation
Segment your audience and tailor messages to what works for each group.
Optimal Day and Time
Optimize delivery timing for when your users are most active and attentive.
Real-time Data Matters
Continuously improve your campaigns based on real-time data — not assumptions.
